AIMashableabout 2 hours ago
YouTube Report Defines Modern Mainstream Culture
4 min read
YouTube and the National Research Group released a culture report titled "In Search of Mainstream," surveying 1,000 active online users aged 14-44. The study found that while familiarity with top entertainment brands has declined, personal fandom is intensifying, with 63% of fans feeling successful when their favorite thing succeeds.
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Summary by ByteBrief
