AIPhys.org Technology33 minutes ago
Criteo CEO Predicts AI Ad Adoption
2 min read
Criteo chief executive Michael Komasinski stated that many AI platforms will adopt advertising models over time. OpenAI began testing ads in February for free and low-cost tiers, while Microsoft has used ads in Copilot since 2023. Criteo works with OpenAI in 89 countries, and roughly 3,600 brands have trialed these campaigns.
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