AIDigidayabout 6 hours ago
Stagwell enhances its AI-powered tools on the media side
2 min read
Stagwell launched The Media Machine, an AI-powered media operating system extending The Machine. It enables agentic buying across Google, Meta, Microsoft, TikTok, and The Trade Desk. The system integrates planning, activation, and performance insights into one workflow, working across Stagwell's agencies.
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