NVIDIA DLSS 5 launches Sept. 3 with NBA 2K27

NVIDIA's DLSS 5 launches Sept. 3 exclusively on RTX 50-series cards with NBA 2K27, using AI to repaint lighting and faces in real-time. It costs 50-60 percent of performance, offset by frame generation, and the RTX 5090 resells for two to three times its $2,000 price.