SocialTechCrunchabout 2 hours ago
Meta Tests Reels-First Facebook in India
2 min read
Meta tests a Reels-first Facebook experience in India, placing short-form video front and center. Facebook head Tom Alison outlined plans in July. The trial began after this outline. Users can opt out to return to a Feed-first experience. India contributes over 1 Bn users across Meta's platforms, making it a critical market for the company.
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