TechET Techabout 1 hour ago
Modi's Gold Appeal May Cut Festive Sales 10-12%
1 min read
India's festive gold demand is expected to be stronger in value but weaker in volume this year due to record prices, higher import duties, and Prime Minister Narendra Modi's call for restraint. The India Bullion & Jewellers Association (IBJA) forecasts that Modi's appeal could reduce festive sales and imports by 10-12%. Gold prices have surged nearly 39% year-over-year, climbing to around ₹15,500 per gram for 24k gold.
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