Gupshup Pivots to AI, Eyes India IPO

Gupshup is rebuilding its platform around AI, with voice agents and model-agnostic orchestration now contributing roughly 25% of revenue. The SaaS giant serves over 50,000 businesses across 130 countries and is evaluating redomiciling to India for a potential local listing in the next 12-24 months, even as it faces valuation markdowns, declining India revenue and job cuts.