DevET Techabout 2 hours ago
Star Plus bets big on premium non-fiction
4 min read
Star Plus, owned by JioStar, launched India Ke Top 1%, a family quiz show hosted by Anil Kapoor. The show is the Indian adaptation of a premium non-fiction format, marking the channel's first major unscripted offering in years as broadcasters invest in unscripted content for broader audiences and ad revenue.
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