TechDigidayabout 2 hours ago
Creator invasion hits Hollywood with limits
1 min read
YouTube-born horror films "Obsession" and "Backrooms" earned $426 million and $357 million at the box office. Private equity firms are raising funds to buy meme IP like Skibidi Toilet. New studios like Wonderloom Media are acquiring creator channels. A ceiling remains: sustainable deals, scalable IP, and clear genres are required for success.
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