EVsCarScoopsabout 5 hours ago
Zeekr claims parity with BMW after 23-year veteran joins
4 min read
Zeekr, Geely's premium brand, claims its cars match German rivals. Lothar Schupet, a 23-year BMW veteran, runs Zeekr's European operations. The brand has rolled out the Zeekr X, 7X SUV, 001 estate, and 7GT in Europe. Zeekr targets fleet buyers first due to no dealership network yet.
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