AIDigidayabout 2 hours ago
Zoom bets on creators for AI search visibility
1 min read
Zoom is partnering with creators like journalist Nayeema Raza to boost its presence in AI search results, moving beyond paid ads in LLMs. The strategy builds authority and credibility, factors AI chatbots use when deciding what to surface. ChatGPT favors Wikipedia and Reddit, while Google Gemini favors YouTube.
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