AIForbes Innovationabout 2 hours ago
Bots now 53% of web traffic, ads at risk
1 min read
Bots now make up 53% of web traffic, outnumbering humans for the first time. AI agents scan, compare, and buy without seeing ads, undermining the ad-funded internet model. Cloudflare charges bots to enter, and Mastercard launched a payment layer for machine transactions.
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