
First-time founders often underestimate the time to build a SaaS business, which typically takes 24 months or more. Many skip talking to 20-30 potential customers early on and fail to build a product that is 10x better in one key area. Ignoring existing customers and hiring too slowly or settling for mediocre talent are also common pitfalls.
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Summary by ByteBrief
6 Signs a VP of Sales Can't Scale Past $10m ARR