GamingCNBC Techabout 2 hours ago
Livestream shopping gains steam in U.S
1 min read
U.S. livestream shopping is forecast to reach nearly $20 billion in 2026, up 35% year-over-year. TikTok and Whatnot lead the charge, with Whatnot hitting a $20 billion valuation and TikTok's live sales more than doubling in the first half of 2026.
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