#customer journey Tech News.
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The latest customer journey news, distilled by AI into sharp ~100-word summaries. ByteBrief tracks customer journey across dozens of tech sources and brings you only what matters, updated hourly. Tap any story for the full brief, or open the original source.
AIForbes Innovationabout 4 hours ago
AI Rewrites the Customer Funnel Beyond DashboardsExecutive dashboards showing strong advertising ROI may mask a hidden funnel where AI shapes customer decisions before the first click. Pre-funnel factors like inclusion, positioning, and perception now drive conversions, making traditional metrics like impressions and sessions incomplete for measuring true performance.
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