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AIMediaNamaabout 15 hours ago
SEBI proposes treating finfluencers as celebrities under new ad codeSEBI released a consultation paper on June 23, 2026, proposing a single Common Advertisement Code that treats finfluencers and AI avatars as celebrities. The draft drops mandatory prior approval for most ads, bans dark patterns, and requires celebrity ads to still get prior approval. Comments close on July 14, 2026.
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