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The latest rei news, distilled by AI into sharp ~100-word summaries. ByteBrief tracks rei across dozens of tech sources and brings you only what matters, updated hourly. Tap any story for the full brief, or open the original source.
REI pulled an AI-generated ad for the Van Rysel EDR AF bike after Meta's tools produced a bike with two sets of handlebars, extra chains, and blurry lettering. The ad was promoted on Facebook and Instagram before the error was caught and removed.
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