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Warner Music Group acquired Sureel AI, a startup whose patented technology creates "AI DNA" for songs to trace how AI models use their components. WMG CEO Robert Kyncl said the deal strengthens protection, control, and monetization. Sureel will continue operating as a stand-alone platform.

Grimes told the Fortune Brainstorm Tech conference that AI can generate music but humans must still provide storytelling and connection. Warner Music CEO Robert Kyncl predicted AI-generated slop will push audiences toward human-only services. Grimes urged artists to think as philosophers and poets during extreme change.
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