CloudSaaStrabout 1 hour ago
Salesforce Buys Braze for $5.66 Billion
6 min read
Salesforce announced it is buying Braze for roughly $5.66 billion in enterprise value. Braze Class A holders receive $47.50 per share in cash, a 58% premium to Monday's close of $30.04. The deal targets Braze's 2,789 customers to strengthen Salesforce's Marketing Cloud with real-time mobile and in-app engagement capabilities.
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