Salesforce agrees to acquire AI-powered marketing platform Braze for nearly $5.7B in enterprise value, paying $47.50 per share, set to close from February 2027 (Dana Wollman/Bloomberg)

Salesforce Inc. has agreed to buy Braze Inc., an artificial intelligence-powered platform for marketers, for almost $5.7 billion in enterprise value. Salesforce will pay Braze investors $47.50 per share, it said in a statement on Tuesday. The deal is expected to close in Salesforce's fiscal 2028, which begins in early February.