EVsAutomotive Newsabout 15 hours ago
Ferrari names ex-BMW Italy head as marketing chief
2 min read
Ferrari appointed Massimiliano Di Silvestre, former BMW Italy president and CEO, as chief marketing and commercial officer, replacing Enrico Galliera. Di Silvestre starts July 1, reporting to CEO Benedetto Vigna. The change follows the divisive launch of Ferrari's first electric car, the Luce.
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