AIDigidayabout 2 hours ago
Publishers diversify away from Google search reliance
1 min read
Publishers are replacing Google search with video, subscriptions, and diversified channels. The New York Times bets on video, News Corp leans on subscriptions, BuzzFeed cuts costs, and People Inc., USA Today Co., and Ziff Davis cultivate social, newsletters, and other audiences. Google traffic remains significant for many.
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