AIDigidayabout 3 hours ago
Amazon Launches Agentic AI Ads Platform
7 min read
Amazon launched Amazon Ads Agent on Oct. 29, combining buying tools into a single agentic AI platform. The unit generated almost $20 billion in Q3 revenue, up 12%. The FTC sued Amazon in August over deceptive auction practices. The new tool simplifies campaign execution while retaining human-led controls for objectives and budgets.
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