StartupsInc42about 2 hours ago
D2C's New Media Playbook
9 min read
New-age consumer brands are building content engines and media ecosystems to combat rising customer acquisition costs and ad fatigue. Bombay Shaving Company scaled 100Days.co into a full-stack digital commerce platform. Blissclub, The Whole Truth, and boAt are creating podcasts, short films, or interviews through owned studios or partnerships.
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