AIBetaKitabout 2 hours ago
Zeta Global Acquires Senso for AI Growth
2 min read
New York-based marketing platform Zeta Global announced on Monday that it has agreed to acquire Toronto-based Senso to boost its in-house generative engine optimization capabilities. The purchase price was not disclosed, but the deal brings Senso's technology and team, including CEO Saroop Bharwani, to Zeta.
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