AIAxios Techabout 2 hours ago
Nielsen buying DoubleVerify for $2.15 billion
1 min read
Nielsen agreed to buy digital media measurement firm DoubleVerify for about $2.15 billion, or $13.60 per share. The deal follows Nielsen's 2022 privatization by Elliott Management and Brookfield Asset Management for $16 billion. DoubleVerify went public in 2021 at $27 per share.
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