MobileET Techabout 1 hour ago
InMobi Survey: Festive Budget Growth Slows
2 min read
InMobi Advertising's survey of 1,110 Indians, conducted August 7-11, 2026, shows 77 percent plan to increase festive budgets, down from 83 percent last year. High-ticket spending above Rs 50,000 rose 2 percentage points. Android users show stronger mid-range confidence than iOS users, and tier-2 city consumers lead mid-budget purchases.
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