AIDigidayabout 2 hours ago
Big Three Capture 56% of U.S. Ad Revenue
1 min read
Google, Meta, and Amazon captured 56% of U.S. advertising revenue in 2025, up from 53% in 2024, according to Madison & Wall estimates. The concentration is driven by the rapid adoption of AI-powered automated campaign tools, which now account for roughly 12% of the market, up from 2% in 2023. This shift is projected to reach 27% by 2030.
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